Selling Across Gender Lines
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Course Description
It's only natural to sell your ideas, products, or services to others in the communication style that seems most natural to you—natural, maybe, but ineffective. This 4-hour or 6-hour workshop will help participants increase their success in selling to the opposite gender.
Key Objectives
- Identify the most effective methods of sales prospecting for each gender
- Discover 13 differences in how to move through the actual sales presentation of your product or service to each gender
- Understand the four primary differences in closing the sale with men versus women
- Learn the critical differences in your approach to maintaining the relationship and building on-going loyalty and referral business from your clients of both genders
Who Should Attend
Salespeople and sales managers
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Materials/Texts
Participants will receive copies of Communicate with Confidence: How to Say It Right the First Time and Every Time (McGraw-Hill) by Dianna Booher.
Class Size
To be determined by client objectives
To Schedule This Selling Across Gender Lines Training Course
Call Booher Consultants at 817-318-6000 or email training@booher.com to discuss bringing this selling across gender lines training course to your organization.
